Build your base

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Kaitlin Maud

Strategy Consultant,


Kaitlin Maud is an Austin-based Strategy Consultant and expert in creative process.

Most recently, Kaitlin served as a Director of Strategy at T3 in Austin. Prior to joining T3 she spent 3 years in LA consulting for agencies & brands including Apple, Beats by Dre, and Taco Bell. Originally from Boston, MA, her background is in planning and design thinking, and she has deep experience in the digital space. She’s passionate about UX, cultural anthropology, and trend forecasting.

In addition to Kaitlin’s strategy work, she also works 1:1 with creative professionals as a business coach and as an advisor to select brands & early-stage businesses. In 2013 she was invited to give a TEDx talk on her experience doing research in the social media space. She has also spoken and facilitated workshops at universities, conferences, and with corporate groups at AIGA, Soho House, & Microsoft.

To learn more about her work and keep up with her various creative projects, sign-up for her newsletter here:


Beyond the Positioning Statement: Setting Your Brand Up for Success